MILWAUKEE, WISCONSIN - With a sole focus of providing financial institutions with market-driven, branded, retail environments and facilities, La Macchia Group is aiming to help Cooperative Credit Union Association (CCUA) member credit unions in their quest to elevate their branch network delivery system through strategic market capture, design and technology implementation.
Attracting, growing, and retaining credit union membership continues to be a key focus across the industry. Much of this is accomplished through having an effective branch network that integrates new and innovative methods that entice the millennial generation without isolating their other membership demographics. A consistent, branded experience across both the digital and physical landscapes of the credit union are critical to success.
For nearly 20 years, La Macchia Group has been transforming credit union branch delivery across the United States, innovating new delivery models that have generated countless success stories.
“Consumers across all industries are expecting convenient, friendly, and memorable experiences when they choose to interact with a business. And the key word here – is choose,” said David Welsh, Senior Director of Business Development at La Macchia Group. “What is the key differentiator between you and your competition that is causing consumers to choose your organization over another? Is it your brand; your in-branch service? At La Macchia Group, we take a deep dive approach to providing our clients with custom, growth-driven solutions.”
CCUA Interim president/CEO Bernie Winne welcomed La Macchia Group to CU Connect, saying, “Through this new partnership, Association members can now reap the value of the expertise, professionalism and creativity that La Macchia Group brings to those credit unions seeking to elevate to a world-class experience the way their members do their banking.”
Through its proven methodology of Plan – Brand – Design- Build – Evolve, La Macchia Group delivers custom solutions for each unique client. From Strategic Market Analysis to Facility Design to Technology and Content Integration, every aspect of La Macchia Group’s process is rooted in research and strategy.