ALLIANCE CATHOLIC CREDIT UNION - WEST BLOOMFIELD

KEY INFO

• Location:
West Bloomfield Township, Michigan

• Type: Credit Union
• Size: 1,912 sq. ft.

SERVICES PROVIDED

  • Strategic Market Analysis
  • Brand Touchpoint Integration
  • Programming, Architectural & Interior Design, Equipment & Furniture
  • Construction Management, Cost Estimating & Bidding

SUMMARY

Details

Experts at La Macchia Group don't always recommend building a new facility. Updates to existing locations can be just as powerful and provide more value for consumers in that area who love visiting the local branch they've known for many years. Alliance Catholic Credit Union saw value in this and worked with La Macchia Group to update an existing market analysis done in 2017 to evaluate the next move for the credit union's West Bloomfield branch location.

The Challenge

Leadership at Alliance Catholic Credit Union didn't want anything to hold them back in West Bloomfield, including how the interior of the branch looked. In a world where even if your building's aesthetic isn't pulling consumers in, you may not be perceived as modern enough. With prior strategic data and another Alliance Catholic project under its belt, La Macchia Group's design team knew exactly how to carry out the continuation of the credit union's brand in this branch almost 250 miles away from its Shelby, MI one. 

The overall expertise of your team and professionalism has lead us to today - becoming a return client of LaMacchia Group. We look forward to engaging with your team for another Branch Study and hopefully continue growth into more Catholic Communities throughout Michigan in the form of additional location

-ROB GREACH, PRESIDENT/CEO, ALLIANCE CATHOLIC CREDIT UNION

SEE HOW THE WHOLE PROJECT TURNED OUT…