As a long-standing client of La Macchia Group's, Westby Co-op Credit Union (WCCU) once again partnered with our team to deploy a new branch in an ideal Wisconsin city just under 40 miles north of Madison. With branches already in Lake Delton, Baraboo, Richland Center, and Westby, Portage became the next best place to set roots in. Since the deployment, the credit union has already gained 150+ members!
WCCU members like to know there is a branch in their community or at least in their neighborhood. People still like to know that they can go to a place to either speak with a teller, be helped through complex processes, and have immediate access to their cash. With another full-service deployment in Portage, members (new and old) will be able to enjoy the benefits of having a physical location much closer to them.
Which growth method is best for your institution?
Although a low-tech branch deployment, WCCU finds other ways to attract, engage, and empower its members while adapting to the evolving landscape. Every financial institution has its own approach to growth, and there are typically four primary approaches to that in which business leaders in the banking industry take. If you're interested in learning these four methods, check out our whitepaper, Opportunity In Uncertain Times: A Look At The Impact Of Investing And Considerations For Financial Leaders.